New Zealand’s cherry industry has achieved a new milestone, with exports surpassing 5,000 tonnes for the first time. According to Summerfruit NZ, which represents approximately 250 growers of stone fruits such as apricots, nectarines, and peaches, favorable growing conditions contributed to the strong export performance this season.
Dean Smith, Chief Executive of Summerfruit NZ, described the achievement as a significant milestone. “For cherries, it’s been a record year in terms of volumes. We surpassed 5,000 tonnes for the first time in the industry’s history.”
The previous record was set in the 2017/18 season at slightly over 4,200 tonnes, while last year’s total reached 3,800 tonnes. This season’s exports have generated approximately $124 million for New Zealand, making it the highest export value on record and the first time the industry has exceeded $100 million in export revenue.
Data from Infometrics highlights the sector’s long-term growth, with export volumes nearly six times larger than two decades ago and export values increasing twelvefold over the same period.
Top Export Markets & Seasonal Demand
Taiwan remains the largest destination for New Zealand cherries, accounting for 46% of total exports in February, followed by China at 15%. Both markets experience high demand during Lunar New Year celebrations, where cherries are traditionally associated with good luck and prosperity due to their deep red color. Air New Zealand Cargo estimates that it transports approximately 600 tonnes of cherries in January to meet the holiday demand.
Favorable Conditions & Industry Growth
Smith attributed the record-breaking exports to new investments in production and improved growing systems, which have resulted in higher yields per hectare. While growing conditions were particularly good in Hawke’s Bay and Marlborough, some Central Otago growers faced challenges due to late frosts and hail.
“As with all horticulture, weather plays a significant role. This season, good winter chilling set up a strong crop, allowing growers to achieve favorable yields and maintain consistent quality across the country,” Smith noted.
With the summerfruit season now nearing its end, only a few growers continue harvesting late-season nectarines and plums.
Get the latest supply chain report news insights at The Supply Chain Report. For international trade resources, visit ADAMftd.com.
#SupplyChainNews #FruitExports #Agribusiness #TradeGrowth #NewZealand
