Vietnam has set an export target of $454 billion for 2025, aiming for a 12% year-on-year increase, despite uncertainties in the global economy. Achieving this goal will require strategic efforts from both businesses and regulatory bodies to address key challenges.
According to data from the Ministries of Finance and Industry and Trade, Vietnam’s exports reached $65.2 billion in January-February 2025, reflecting a 9.9% increase from the same period last year. Imports also rose 16%, totaling $62.9 billion, resulting in a trade surplus of $235 million.
However, experts highlight several challenges, including Vietnam’s reliance on major markets such as the U.S., EU, and China, which exposes businesses to market fluctuations. Additionally, infrastructure limitations—particularly in seaports and transportation networks—contribute to higher shipping costs and longer delivery times.
While global trade shifts present risks, they also offer opportunities. Do Ngoc Hung, head of the Vietnam Trade Office in the U.S., noted that changing trade patterns could allow Vietnam to expand its market share. However, businesses must ensure compliance with international trade regulations to mitigate risks related to origin verification and tariff policies.
Similarly, Nong Duc Lai, Vietnamese trade counselor in China, emphasized the importance of diversifying export markets and enhancing product competitiveness. The Ministry of Industry and Trade (MoIT) has outlined a strategy to support businesses, which includes:
- Monitoring global trade developments and adjusting business plans accordingly.
- Expanding into emerging markets, including the Middle East and Halal-certified sectors.
- Leveraging free trade agreements and negotiating new trade pacts.
- Strengthening supply chain integration and improving logistics efficiency.
- Enhancing product quality and compliance with international standards.
With proactive market strategies and policy support, Vietnam aims to sustain its export growth while navigating global economic shifts.
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