Logistics technology is increasingly recognized as a vital tool for bolstering supply chain resilience, although its adoption can pose challenges.
In response to recent disruptions in global supply chains, various technologies have emerged to assist business leaders in fortifying resilience.
One critical aspect of supply chain resilience is the visibility of shipments in transit and their accompanying data. Real-time transportation visibility platforms (RTTVPs) offer mature solutions for shippers, but their effectiveness relies heavily on the quality of data from the shipper’s enterprise resource planning (ERP) system. Integration middleware plays a crucial role in aggregating, cleansing, and normalizing data to ensure its suitability for RTTVPs or other reporting mechanisms.
Predictive analytics have long been sought after by shippers for forecasting future events based on historical data. Today, artificial intelligence-powered logistics technology takes this a step further, offering prescriptive analytics that provide specific recommendations based on available datasets.
Digital twin technology supports both predictive and prescriptive analytics by creating virtual models of systems, processes, and physical objects, allowing practitioners to simulate real-world scenarios and anticipate outcomes.
However, the proliferation of technology also introduces new risks, as cybercriminals exploit vulnerabilities through phishing, ransomware, and other schemes. Cybersecurity measures leveraging artificial intelligence, such as managed detection and response (MDR) and endpoint detection and response (EDR), enable companies to swiftly detect, analyze, and respond to cyber threats.
To ensure effective implementation, companies must prioritize technology adoption across their organization. Strategic planning, pilot programs, comprehensive training, and industry partnerships are essential components of successful adoption strategies. Additionally, fostering a culture of innovation and continuous improvement is crucial for maintaining competitiveness in the evolving global marketplace.
Rob Cook, Chief Technology Officer at Sheer Logistics, emphasizes the importance of embracing logistics technology and overcoming adoption challenges to drive innovation and enhance customer satisfaction.
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